The demise of support for the Conservatives happened under a Prime Minister that sought a populist agenda. This is not the sort that is breaking news in America, but the kind that’s noticed here. It comes up in meetings and it becomes the context of government work. The trouble is it’s not popular.
The tendency of Conservatives to come out with weird ideas hasn’t abated. The majority of proposed policy is conspiracy theory wrapped up in the moment. It’s for the crowd out in the cold. It’s for those who wish for just a slither of a vision. This isn’t real politics.
The notion that something new is the arrival of a solution is old hat stump canvassing. It can’t live beyond the odd front door that will hear no more of it after it’s shut. The real driver of change is change itself. The message gets through that efficiency is improving and problems are resolved over time.
This builds voter confidence. It seeds trust in politics. It makes elections winnable. The task ahead is for Badenoch to prove that she’s capable of doing something different herself. It’s not an appeal but an objective. It’s in the form of a broad directive. It’s a final notice on laziness. It’s a check on apathy.


