The talk in Canada is that Canadians should like Canada more. This comes as Trump’s international tariff’s shake expectations, and regions of the world unused to dictates work out what to do in response. There’s also a problem on the playing field with China surging in its importance in competing sectors.
It leads to an obvious conclusion. The ‘do more at home’ or ‘do it yourself’ approach is taking off, particularly in America’s neighbour up north.
The Source Canada conference this October is part of a new attack on old problems. Its premise is “to help Canadian enterprises buy more Canadian technology,” according to its website. This builds on similar initiatives to revive homegrown businesses struggling to reach out in local sectors.